Search Engine Optimization

WordPress to Wix: Partnering with a Wix Expert
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WordPress to Wix: Partnering with a Wix Expert

In today’s frantic business landscape, companies and organizations striving to attract new customers must move beyond static advertising and bland landing pages. They must create content that engages their potential customers. These experiences can connect people to brands, generating awareness and sustainable revenue. Digital marketing is a multi-faceted approach to boosting a brand’s visibility and…

Website Prelaunch SEO Tasks, Advertising Prep, & Branding Checklist
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Website Prelaunch SEO Tasks, Advertising Prep, & Branding Checklist

A strong online presence makes your business appear credible and is no longer optional. While only 50% of small businesses had a website in 2018, now 71% do.  Not having an up-to-date website can make you seem like you are no longer an operating business.  Your website serves as the foundation for your online presence…

Understanding Organic Search Volume Through the Lens of Supply-Demand
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Understanding Organic Search Volume Through the Lens of Supply-Demand

Keyword and content planning are core aspects of SEO. When it comes to crafting a successful SEO strategy, choosing the right keywords and crafting the right content will help you attract the right audience.  Organic search volume is one important factor we consider when selecting the keywords and topics for our clients here at W.D….